Sellers · Value creation
Grow the value.Before anyone prices it.
Capital Row works with established software companies on the questions a buyer will ask later: what the company is worth, what AI could do to it, and whether it runs without the owner. We answer them now, while there is time to change the answer.
Six desks open, all in healthcare software
How it works
- 01
Tell us where you are.
Company, team and objectives in three short steps.
- 02
We read it against your desk.
Your answers, set against the acquirers, recent deals and buyer questions in your vertical.
- 03
You get a plan, in order.
What to fix first, what it is worth to fix, and who does each part.
The questions every buyer asks
Answer them before a buyer does.
Each one moves the price. Each one takes longer to fix than to find.
Value
What is it worth, and why?
A valuation range and the earnings behind it, read the way a buyer will read them.
AI
What could AI do to it?
Whether AI strengthens the product or does the work it charges for, and the proof a buyer will ask to see.
Team
Does it run without you?
The structure, the roles and the leaders a buyer underwrites, and where AI should do the work instead.
Why now
Buyers have started pricing AI exposure into software.
What four published reports from 2026 say, in brief.
Software valuation multiples have become more sensitive to perceived AI exposure, and deal processes now look harder at technology risk.
Oliver Wyman, Surviving and thriving in the AI-driven SaaS landscape, April 2026. Read the report
Software revenue growth that ran near 20% a year is now trending at about half that, and diligence has to start with how far AI can reach into the workflows a product supports.
Bain & Company, The New Era in Tech Investing Starts Now, April 30, 2026. Read the report
The most embedded vertical software, healthcare IT included, keeps its defensibility through regulatory moats and proprietary data.
Withum, How AI Is Resetting the SaaS Valuation Multiples in Private Equity and Private Credit, 2026. Read the article
In a study of larger European software companies, about 18% scored at high risk of AI disruption, mainly because of weak vertical and data moats.
AlixPartners, AI Disruption in European SaaS, June 2026. Read the article
What we do
Six ways to raise the price before you sell.
Pre-Market Assessment
A valuation range, the earnings behind it and a plan in order of what raises the value, for owners who want to grow now and keep options open.
Enterprise Value Index™
Your company scored on the dimensions a buyer's diligence team weights, fitted for software, including how the team is classified and paid.
AI displacement risk
Where AI strengthens your product, where it does the work instead, and the proof points a buyer will ask for.
Human capital and AI
Which roles to hire, which work AI should do, and the leaders who remove owner dependence, found through our relationships.
Growth and Exit Plan
What the company is worth today, who would buy it, and what raises the price before you choose a path.
Acquisition financing
Financing for acquisitions and growth, introduced with a business story a lender can read.
Who this is for
Owners who may sell in two years, or never.
- Established healthcare software companies with customers, a team and a record a buyer can read
- Owners who have been approached and want to know what the company is worth first
- Founders planning a sale, a recapitalization or an outside investment
- Companies adding AI features that want the proof on the record
- Owners who still hold the key customer relationships themselves
- Leadership teams planning growth by acquisition
Open desks
Six desks open, all in healthcare software.
Value creation work runs desk by desk, against the acquirers, recent deals and buyer questions in your vertical.
- 01Billing, coding & claims
- 02Denials & clearinghouse workflow
- 03Credentialing & provider data
- 04Specialty practice management
- 05Dental
- 06Behavioral & specialty health
Questions
What owners ask first.
Do I have to be selling?
No. Value creation work is for owners who may sell in two years, or never. The same work that raises the price makes the company easier to run.
Who does the work?
The Capital Row deal team, with AI-assisted research and human review and judgment at every step. Where the work calls for a quality of earnings, independent, licensed certified public accountants perform it.
What do I need to share?
Financial statements, customer and contract data, and a team roster, through a confidential request list. Nothing is shared outside the deal team.
Is any of this an audit?
No. None of it is an audit or an attest engagement. When a buyer or lender needs one, an independent certified public accountant performs it under professional standards.